SAN DIEGO – March 22, 2010 – First Allied Securities, Inc., a leading independent broker/dealer, announced today the launch of Fund Allocator, a managed mutual fund program that leverages custom market models from Advanced Equities Asset Management, Inc., (AEAM), First Allied’s in-house money management firm. Fund Allocator is the first of a number of products and services to be unveiled on the Guided Portfolio Solutions (GPS) platform throughout 2010.
“The debut of Fund Allocator represents the first installment of a world-class fee-based platform designed to provide First Allied advisors with an array of choices to meet the goals of their advisory business,” said Adam Antoniades, First Allied President and Chief Executive Officer. “From industry-standard products and managers to sophisticated differentiated offerings available exclusively to our advisors, the GPS platform will deliver the investment expertise and technology needed to stand apart in this increasingly competitive market.”
Next on the launch schedule is the spring release of the much anticipated Unified Managed Account (UMA) program. This offering features cutting-edge technology that enables overlay management services of tactical asset allocation, and continuous management to maximize the tax efficiency of the investments in question.
The UMA program will first feature optimized options where AEAM’s seasoned team of professionals selects the vehicles and managers and automatically rebalances accounts according to their tactical views. Later versions will give advisors the flexibility to select the allocation, vehicles, and managers to fulfill their clients’ specific asset allocation needs. This program will offer a variety of world-class investment managers representing a full scope of investment styles, specializing in individual equity and fixed-income security analysis and selection.
Frank Campanale, Chairman and Chief Executive Officer of First Allied’s wealth management unit, said “The combination of tactical asset allocation with the optimized selection and blending of underlying managers will provide advisors with a spectrum of choices that together comprise a truly unique and differentiated asset management offering. The GPS platform establishes First Allied as the pre-eminent home for the next generation of fee-based investment management consultants.”
Fund Allocator models drive recommended asset allocations utilizing multiple mutual funds within each asset class that have been screened and ranked by the manager. These allocations are systematically and dynamically rebalanced, depending upon the manager’s outlook and market conditions, to combat market volatility in an attempt to produce long-term, risk-adjusted returns. Fund Allocator seeks to provide First Allied advisors with a turn-key approach to build and manage highly sophisticated client portfolios.
The GPS platform provides First Allied financial advisors a seamless and streamlined approach to conducting fee-based investment management, from the client proposal, through account implementation, trading, performance reporting and ongoing support. Advisors are able to tailor client plans based on individual risk tolerance and objectives in a consistent manner across all investment products residing on the platform. A significant degree of customization at both the product and client levels allows advisors to leverage world-class asset management firms and strategies. In just a few quick and easy steps, advisors can use an intuitive Web interface to generate customized proposals based on their individual client recommendations. Additionally, the same interface allows for individually customized, consolidated performance reporting across all client accounts into a single deliverable for each and every client.
About First Allied Securities, Inc.
First Allied Securities (Member FINRA/SIPC) (www.joinfasi.com) is the firm of choice for an increasing number of the industry's leading financial advisors. First Allied's exclusive business development platform has been expertly constructed to provide entrepreneurial advisors with the industry's most comprehensive—and proven—platform for growth. First Allied Securities, Inc. is a wholly-owned subsidiary of Advanced Equities Financial Corp., a diversified financial services company.